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Jugnoo, an Uber-like service for auto-rickshaws in India, used Facebook Analytics to be taught that 90% of their users who referred different clients had been between 18- and 34-years-previous, and 65% of that group was using Android. They used that data to focus on their ads, resulting in a 40% decrease price per referral. Take a look at our information to using social media analytics and the tools you want to track them.

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